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Use Promotional Pens to Promote Your Business

16th June 2022 in Top Tips

If you’re a business, you’ve probably seen and used at least a few promotional items in your life. Such is the power of promotional products that over 80% of the people in a survey revealed that they liked them and had at least one at home or the office. Products that feature the name and logo of a brand are great means of spreading awareness about it and building trust with potential clients.

Why Promotional Pens?

Promotional pens are a great product to use in your marketing campaigns, regardless of the nature of your business. Firstly, they are very cost-effective. You can buy a pen in a bulk at a low price and give them away at any event, conference or tradeshow. Since almost everyone needs a pen at some point, your brand has a high chance of getting noticed by people who may need your services. Secondly, pens have a long shelf life and keep reminding users of your brand for the longest time. And lastly, custom promotional pens come in many designs and colours, and are one of the most attractive gifts, happily received by everyone. Businesses can enjoy many benefits of using wholesale promotional pens in their promotions.

Using Promotional Pens – Benefits for Businesses in the AUS

Promotional pens have been used by businesses in Australia for increasing brand awareness, for decades. Whether it is a large corporate event or an office, promotional pens can shine the spotlight on your brand in any setting. Simply because they are effective, easy to brand, affordable, and handy.

But how do promotional pens benefit businesses more than other products?

For starters, pens allow you to decorate them with your company logo and help to fulfil the first requirement for business growth – brand recognition. They are used in all settings including offices, homes, schools and corporate institutions, shops, hospitals and more. By putting your brand name and logo on pens, you can give it exposure, unlike any other product.

You can also laser engrave on pens a message that explains your services and compels everyone to try them. As more and more people become aware of your brand and start recognising it, the business will perform and grow better at every stage. Regardless of the kind of pens you use, your business will end up with a competitive edge that will keep it ahead of the competition. To make the best use of promotional pens in improving brand awareness, you can distribute them at events, conferences, and workshops as a gift.

The only way businesses can grab a new audience’s attention is to use a promotional product that has a universal appeal. And promotional pens have the highest appeal among all groups. It is why they are the most preferred promotional items of large and small businesses in the AUS. Here at EverythingBranded, you can buy a pen in our selection of bamboo pens, or metallic pens or take a look at our novelty pens for a promotional item that will really stand out. Here, you’ll also find promotional pencils and highlighters pens that are perfect for getting your branding in front of a wider audience.

Want to make your business remarkable with promotional pens? As one of the largest suppliers of promotional pens, we can help your business scale new heights with hundreds of promotional pens online. Order or contact us HERE. 


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